What are the key skills that make a good advocate?

Advocacy is one of the major ways marginalized or disadvantaged people can be supported in society. It enables trained professionals to not only offer direct aid to individuals in need but also work towards a fairer, more inclusive world.

As a result, advocacy can be a key part of many sectors and jobs. A career in social work gives you the chance to become an advocate for social justice. However, it is key to gain the right qualifications, and this often means continuing your studies after receiving a bachelor’s degree in social work.

Spalding University’s online BSW to MSW program is one of the best ways to go about this. With a focus on action and social justice, it comes with free placement services and the flexibility to study full or part time.


Of course, having the right qualifications is not the only thing you’ll need to be a good advocate. Having the right skillset is also essential. Here are some of the key skills people in this kind of role will need.


To be an effective advocate, you will need to possess great communication skills, both verbally and in writing. This will help you clearly explain your point of view and why you think that way.

It also enables you to argue far more effectively for change or on behalf of someone. In the same way that following important business principles helps CEOs flourish, possessing excellent communication helps advocates shine.

People skills 

Any good advocate will also have good people skills. This role involves dealing with lots of people from a broad range of backgrounds. It is key to be able to engage positively with not only those you are advocating for but also those who you are making your case to. When it comes to driving change through advocacy, you must have good enough people skills to make your point but in a way that does not upset those you are trying to convince.

Critical thinking 

Critical thinking is one of the key skills advocates will need in their job. This is vital because it helps you think deeply about a particular issue or case so that you can make well-thought-out judgements around how it could be solved. Good critical thinking skills also mean you are more likely to make the right decisions in your advocacy position.

Key skills any good advocate requires 

Although the above is not an exhaustive list, it does include some of the most crucial skills good advocates need. Whatever type of advocacy role you end up in, possessing the skills we have described will help you succeed in driving the kind of change you feel is needed in society and helping out the most marginalized and vulnerable individuals.

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